New model now in stock!
* 11 million pixel Super CCD HR VIII
* Real Photo Technology
* 14.3x Fujinon manual zoom lens
* Face Detection 2.0
* Full movie mode with zoom
* Multi-bracketing functions
* 2.5" tilting LCD monitor

The FinePix S100FS provides an all-in-one solution for photo enthusiasts and advanced amateur photographers seeking the manual controls and functionality of a DSLR without the bulk, hassle and expense of additional lenses and other accessories.

Photographers will appreciate the ease of use and shooting versatility offered by Optical Image Stabilisation and high sensitivity anti-blur systems, and Fujifilm's acclaimed Face Detection 2.0 Technology with automatic red-eye removal, while enjoying a wide dynamic range of 100-400% that's previously only been available to users of the highest-end D-SLR cameras, and film simulation modes that only Fujifilm can provide.

NEW Fujinon 28-400mm Lens

The FinePix S100FS represents the cutting edge of Fujifilm's imaging technology innovation, and redefines what users can expect from a compact digital camera.

Incorporating a newly developed ultrahigh precision Fujinon lens this model is optimised for nature photography.

Featuring a new lens shift image stabilisation mechanism the expertly designed Fujinon lens uses a sensor to detect and compensate for vibration within the camera body. (Equivalent to about three f stops).*

The mechanical zoom offers framing with fingertip precision as well as offering a user experience that closely matches the use of a high end digital SLR.

*measured by FUJIFILM
Unique lens structure

Unlike interchangeable lenses, this one's fixed to the camera forever. And that is a good thing – not only will the interior of the camera be protected from dust and the elements, but you also have an incredible zoom range at your disposal. The FinePix S100FS incorporates a high-magnification 14.3x zoom lens which covers a broad zoom range from a wide angle of 28mm to long telephoto of 400mm and Super Macro for shots as close as 1cm from the subject (wide angle end). The flexibility within this lens means that precise framing has never been easier.

Fujinon optics have an enviable reputation within the photography industry for their clarity and quality, and the lens on the F100FS lives up to the name.

The 13 element structure, exclusively designed for the FinePix S100FS, uses a non-spherical surface lens and an anomalous dispersion lens.

The non-spherical surface lens suppresses distortion and the curved surface is ideal for efficient focusing of light onto one point, therefore achieving high optical performance with a small number of elements. In addition it reduces colour drift and mixing on contours, which can be a problem with telephoto lenses.

By suppressing reflected light inside the lens barrel the FinePix S100FS also eliminates ghost images and flare, delivering superb results.
Existing type Field sequential drive type
NEW Electronic Viewfinder (EVF)

The FinePix S100FS incorporates a newly developed electronic viewfinder so you can take photos in the same way as using the optical viewfinder of a single-lens reflex camera.

The viewfinder, set just above the lens barrel, facilitates easy handling of the camera and accurate framing of the subject


Macro image of tilting LCD monitor
Tilting 2.5-inch LCD Monitor

The FinePix S100fFS gives you the option of framing the shots through a bright 2.5-inch LCD screen, which boasts a 230,000 pixel resolution, and has a reinforced glass coating for scratch-free durability.

The LCD screen can be freely moved 90° upwards and 45° downwards. This wide-angle monitor ensures that it is easy to view the menu display and to check the focusing and the colour tone of the images you have taken.
Flexible xD/SD/SD-HC compatibility

The FinePix S100FS features an xD/SD compatible slot, allowing the use of either xD Picture Card, SD or SDHC media to store and transfer your photos.

This will give you the flexibility to buy the card you want, use cards from previous cameras, or choose the media that fits with your other desktop devices like laptops, PDAs or card readers.

Super CCD with Real Photo Technology

This camera is about a lot more than just 11 million pixels. Super CCD technology has long been associated with class-leading performance in top-end digital cameras. Unlike generic image sensors, this system is developed and manufactured entirely in-house, and is performance only available from Fujifilm. You will see refinements in the area of image sharpness, as this camera delivers a bitingly crisp rendition of reality.

Furthermore, the impressive ISO capabilities of up to ISO 6400 (at 6 MP) and an incredible ISO 10,000 at 3 Megapixels means that you will get great, blur-free results enabling you to achieve incredible potential in low light conditions.
Feature set borrowed from FinePix S5Pro

In the FinePix S100FS Fujifilm's engineers have incorporated some of the features from the award-winning FinePix S5 Pro D-SLR that have been most appreciated by professional photographers, including film simulation modes and settings that expand the camera's dynamic range.

Dynamic Range at 100% Dynamic Range at 400%
Extended Dynamic Range

The FinePix S100FS has an extended dynamic range (100%, 200%, 400%) similar to that of negative film thanks to the newly developed low-noise 2/3-inch 11.1 Megapixel Super CCD VIII HR and the new RP Processor III. This unique technology preserves subtle highlights and shadow tones in high contrast scenes

You can achieve the dynamic range that pro photographers demand by selecting from several settings that will capture detail and contrast like never before.


Film Simulation Modes

Fujifilm's unique Film Simulation modes (FS) allow photographers to select the ideal "film" mode for the scene with a choice of four modes that optimise for portraiture, low-contrast (soft), vibrant colours (Velvia), or general use (Provia).

Each mode offers a subtle but unique change in tone and colour reproduction, emulating the original qualities of the highly regarded Fujifilm professional film products that inspire professional photographers the world over; providing you the with the widest latitude for the ultimate creative expression.


VELVIA Mode

Select this Mode for distinctive saturation in your nature photography. Achieve great sharpness and colour tone based on red and green.
PROVIA Mode

This proves to be a powerful Mode for any subject by reproducing colours with the natural tone of PROVIA film, trusted by professional photographers.
SOFT Mode

Soft, fine, smooth tonality are the features achieved with this Mode.


* In addition to those listed above, Portrait mode produces soft tonality similar to that of negative film.
Multi Bracketing Functions

Fujifilm's new Multi Bracketing function; "Dynamic Range Bracketing", "Film Simulation Bracketing", and "Auto Exposure Bracketing" automatically varies the settings, and three frames are taken continuously with a single shutter release. Photographers can concentrate on getting the perfect shot, and decide later which image best captures the moment.

Film Simulation Bracketing
One press of the shutter produces three images of VELVIA, PROVIA and SOFT modes.

Dynamic Range Bracketing
One press of the shutter produces three images in a different Dynamic Range (100%, 200%, 400%).

AE Bracketing
Continuous capture of three frames with exposure range of up to ±1.0EV.
Face Detection Technology

Fujifilm's award-winning Face Detection Technology has enabled a number of advanced features that will excite both novice and more experienced photographers and make getting perfect portraits easier than ever.

Fujifilm's proprietary Face Detection 2.0 was first seen on the award-winning FinePix F50fd. This one-touch selectable mode enables cameras such as the FinePix S100FS to detect up to 10 human faces in a scene, correcting focus, exposure and white balance automatically as fast as 0.05 seconds to ensure that photos of human faces are clear and properly exposed, no matter where subjects are located within the frame.

Fujifilm's Face Detection 2.0 has an advantage over the other face detection systems currently on the market because it can identify faces at extreme angles – even in full profile. The system allows for up to a 90° movement in either direction for profiles and up to 135° for leaning or lying down in either direction, for a total range of 270°. The technology works irrespective of the subject's position in the frame, and is not confused by people wearing glasses.

Without automatic red-eye removal FinePix S100FS automatic red-eye removal
Say goodbye to red-eye – for good

The FinePix S100FS also features the new fully automatic red-eye removal system.

Red eye is the single biggest reason why the best portraits are ruined. The FinePix S100FS uses Face Detection technology to find and instantly correct any red eye from every face in the frame as the shot is taken.

The system on the FinePix S100FS will only correct redness in the pupil of the eye, not elsewhere in the picture, because the camera uses eye detection within face detection to find the pupil. While other cameras can sometimes convert lips or red jewellery to brown or blue, the S100FS never gets it wrong.


Without Image Stabisation FinePix S100FS dual image stabilisation
Never a blurred moment

The FinePix S100FS features Fujifilm's Dual Image Stabilisation technology to ensure clean, sharp and blur-free images, even in low-light conditions. This combines image stabilisation through a mechanically stabilised "floating" lens element to reduce blur from the photographer's hand-shake, with Fujifilm's Picture Stabilisation Technology, to reduce blur caused by subject movement, for the ultimate in stabilisation technology.


Advanced High Speed Continuous Shooting Mode

Fujifilm's newly developed Super CCD VIII HR and the new RP (real photo) III Processor results in reliable high-speed performance; making it easy to shoot moving subjects such as pets, children and sports.

This improved feature allows high-speed shooting of up to 50 continuous shots at 7 frames/second*

In addition, 14 scene settings and customer settings can be selected, as can four auto-focus modes offer convenient high-speed, high-precision shooting and focusing for a diverse range of conditions.

*at 3 Megapixels


You are in control

The FinePix S100FS allows photo enthusiasts and advanced photographer’s total control with manual adjustment options for the various camera settings including resolution, ISO, aperture, shutter speed, and more.
Custom Settings

There are a choice of 14 different scene settings, (SP1, SP2), which are optimised for each subject type. It is possible to precisely set optimal settings for the shutter speed, exposure and the white balance for each subject type.

SP1 has four sets of scene settings specifically for nature photography. You can store your own image settings for film simulation, Dynamic Range. You can quickly select the custom modes settings, (C1, C2), at any time.

High Precision Modes

The FinePix S100FS has four AF modes of single AF, continuous AF, manual focus and one-push AF (for manual focus), to respond to diverse photography conditions. All modes offer high-speed, high-precision focusing.

What is more the FinePix S100FS will capture images in both JPEG and RAW format.


Image of Fujifilm Clapperboard
Movie Mode

Anyone who doesn't think that much of movie modes on digital cameras has not tried this one. Not only does it offer the top-level 30 fps VGA benchmark, but you can also use the zoom lens during recording, which is a special enhancement of this feature, and the AF and AE functions keep moving subjects in focus with optimal exposure.

Included in box:- Standard accesories as supplied by FujiFilm UK Cables, software battery, charger etc.


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